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Skills

  • Branding
  • Marketing
  • Advertising Copy
  • Advertising Ideas
  • Affinity Marketing
  • Association Marketing
  • Campaign Building
  • Campaign Launch
  • Campaign Management
  • Campaign Monitoring
  • Campaign Planning
  • Cross Channel Marketing
  • Direct Mail Pieces
  • Direct Marketing
  • Growth Hacking

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Services

  • Email Marketing and Automations

    $25/hr Starting at $100 Ongoing

    Dedicated Resource

    Sending the right message at the right time can drive website traffic, build awareness, generate quality leads, and increase sales. Sending the wrong message can kill future sales and drive customers...

    Advertising CopyAdvertising IdeasCampaign BuildingCampaign LaunchCampaign Management
  • Marketing Communications

    $50/hr Starting at $150 Ongoing

    Dedicated Resource

    I have extensive experience in planning and executing digital marketing and customer acquisition strategies. I've built strong and profitable marketing communications strategies, starting from zero and...

    Affinity MarketingAssociation MarketingCross Channel MarketingGrowth HackingInbound Marketing
  • Advertising Copy

    $25/hr Starting at $100 Ongoing

    Dedicated Resource

    The correct advertising copy can drive website traffic, build awareness, generate quality leads, and increase sales. The wrong advertising copy can kill a brand faster than you can say "nobody reads ads."...

    Advertising CopyAdvertising IdeasCampaign BuildingCampaign LaunchCampaign Management
  • Brand Management

    $55/hr Starting at $500 Ongoing

    Dedicated Resource

    Are your customers connecting with your brand in a meaningful way? Are you using the best personality, tone, colors, and imagery to identify your brand? In the past, I have helped numerous organizations...

    Brand DevelopmentBrand IdentityBrand ManagementBrandingColor Design
  • Marketing Plans

    $50/hr Starting at $1K Ongoing

    Dedicated Resource

    Are you looking for a comprehensive marketing plan that can guide your organization down the correct path to achieve your goals with the highest ROI? Let me put my 25 years of experience in digital marketing...

    Affinity MarketingAnalyticsAssociation MarketingBrandingCross Channel Marketing
  • Social Media Marketing

    $55/hr Starting at $500 Ongoing

    Dedicated Resource

    Have you poured your blood, sweat, and tears into your brand, and only achieved minimal or even no success on social media? If you've been posting without a plan, purpose, and goals -- please stop wasting...

    BrandingCustomer AcquisitionFacebook LikesLead GenerationMarketing

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About

Digital Marketing Strategy | Brand & Business Development | Customer Conversion & Acquisition | B2B & Consumer Marketing | Inbound & Online Marketing | PR & Communications Management

As an upbeat marketing leader with two decades of progressive experience focusing on accomplishing complex marketing objectives, I am confident that my knowledge and expertise will make me a valuable member of the following corporate team.
What makes me stand out is my stellar record of creating and implementing consumer-centered sales-building strategies and directing digital marketing campaigns to improve brand awareness, revenue, customer retention, and presence. During my career, I achieved multiple awards and recognitions for providing creative solutions and delivering impressive bottom-line impact. I am well-versed in managing teams while developing and positioning content to attain laudable results. While others take pride in meeting all standards set before them, my passion is for delivering service that goes beyond organizational expectations, creating a win-win scenario for everyone involved!"
Please get in touch with me at gwenlyncarrington@gmail.com with any thoughts, comments, or questions about my work. I'm always interested in making new professional acquaintances.
I would like to share the following career highlights:
• Increased sales from $4M to $38M annually by building inbound marketing strategy and processes from the ground up and implementing automated lead nurturing flows.
• Surpassed budgeted sales goals and augmented departmental revenue by more than 30%.
• Advanced $1.5M cooperative advertising program and managed advertising materials for program participants, increasing program participation by 40%.
• Boosted sales by 30% and reduced sale timeline by 6-10 months by planning and developing presentations and supporting materials for a recurring program of educational sales seminars. As an upbeat marketing leader with two decades of progressive experience focusing on accomplishing complex marketing objectives, I am confident that my knowledge and expertise will make me a valuable member of any team.