Digital Marketing that Sticks
At Digitalepoxy we think of digital marketing in a different way. We know digital marketing can be a challenge for small businesses developing a strategy, multiple platforms and components. Instead of just developing a website, sending an email or setting up a Facebook page, we feel these are elements of a digital ecosystem. This ecosystem consists of digital components, platforms, content, and audiences. It is in this approach that we make digital projects or marketing strategies stick. We make all these elements come together and operate in unison to drive user engagement around an experience. With over 20 years of experience, Digitalepoxy has established a strategic planning framework that enables us to deliver fully integrated and successful marketing campaigns. As Digitalepoxy welcomes the new era of Social Marketing we have continued that tradition, but have developed a framework, one that fits this new era of marketing. Where the traditional set it and forget it mentality of marketing campaigns is thrown out the window and the new era of marketing as a social and ongoing program enters. This new era framework enables us to deliver comprehensive, collaborative, fully managed digital strategies and programs, which are tailored to the needs of both the marketing organization and the target audience. Our program planning framework consists of four phases- Discovery, Strategy and Integration, Measurement and Optimization. So if you are looking for more than just a website, one that drives traffic, user engagement and success. - See more at: http://digitalepoxy.com/#sthash.MG1luZ3M.dpuf