Digital Marketing Specialist /SEO & Social Media Expert

I am a professional Digital Marketing Expert, helping businesses grow online.

I manage Social Media Marketing and Social Media Management on platforms
like Facebook, Instagram, and TikTok.

I create and run effective Facebook and Google Ads campaigns to boost
reach and engagement.

I promote YouTube videos to increase views, subscribers, and overall channel performance.

I focus on delivering measurable results and helping brands achieve their marketing goals.

Let’s work together to achieve your digital marketing success!

Thanks
boyshakhi

Work Terms

Facebook Ads Campaign for “GlowEssence” Skincare S
Client: GlowEssence Cosmetics
Industry: Beauty & Personal Care
Product: Anti-aging Skincare Serum
Goal: Increase online sales & brand awareness
Duration: 45 days | Budget: $1,200

1. Background & Challenges: GlowEssence targets women 25–45 who care about youthful skin. Challenges included high competition, low brand awareness, and establishing credibility for a new product.

2. Objectives: Increase online sales, boost brand awareness, and retarget website visitors who didn’t purchase.

3. Conversion Stage: 20 days | $500 | Targeting website visitors + lookalikes | Dynamic ads with discount offers & “Shop Now” CTA.

4. Execution: High-quality images, lifestyle photos, and testimonial videos from users & micro-influencers. Ad copy emphasized natural ingredients. A/B testing: headlines (“Reveal Younger-Looking Skin” vs “Natural Anti-Aging Serum”), CTA buttons (“Shop Now” vs “Learn More”), video length 15s vs 30s.

5. Results: Website traffic 2,500→12,000 (+380%), engagement 1,200→8,500 (+608%), conversion 1.5%→4.8%, revenue $5,000→$22,000 (+340%), ROAS 4.2x.

6. Budget: Awareness $300/10d, Consideration $400/15d, Conversion $500/20d.

7. Conclusion: Campaign boosted visibility & sales. Future: seasonal promos, influencer collaborations, expanded targeting.

Attachments (Click to Preview)