I specialize in A/B testing, personalization, and experimentation strategies for eCommerce, SaaS, and enterprise websites. With hands-on experience in Adobe Target, Optimizely, VWO, and Adobe Launch, I bring both strategy and implementation together to execute data-driven experiments that scale.
What I Can Do for You:
✅ Design and launch A/B & multivariate tests from idea to execution
✅ Set up audience targeting (including geo, behavioral, or custom data layer targeting)
✅ Build complex experiences in tools like Adobe Target or Optimizely
✅ Create custom scripts to track user interactions or events