Objective:
Design and develop branded email templates for use across the Zoho ecosystem (Zoho Sign, Zoho CRM, Zoho Campaigns, and Zoho Mail). Templates must align with the Altitude Roofing brand identity as presented on altituderoofing.ca and be fully compatible with Zoho’s merge field and automation systems.
Responsibilities
Brand-Aligned Email Design
Create professional, mobile-responsive email templates consistent with Altitude Roofing’s colors, typography, and layout standards.
Incorporate logo, taglines, and tone consistent with the company website and marketing materials.
Design variations for transactional, notification, and marketing emails (e.g., quote confirmations, project updates, signature requests, thank-you messages).
Zoho Integration
Build templates directly compatible with Zoho Sign, CRM, and Campaigns merge syntax.
Insert dynamic merge tags for customer names, project details, signatures, and links.
Test all templates for proper rendering within Zoho’s email editor and across devices (desktop and mobile).
Ensure email HTML structure meets Zoho’s deliverability and formatting standards.
Provide HTML and inline CSS files optimized for Zoho import.
Validate link tracking, CTA buttons, and embedded social media icons.
Quality and Consistency
Maintain strict consistency in design elements and visual hierarchy.
Produce test versions for review and iterate based on feedback.
Ensure all templates meet accessibility and readability standards.
Requirements
Proven experience designing HTML email templates compatible with Zoho applications.
Strong knowledge of Zoho merge tags, variables, and automation workflows.
Proficiency in Adobe XD, Figma, or Canva Pro, with ability to export clean, inline CSS.
Understanding of responsive email design and client compatibility (Outlook, Gmail, Apple Mail).
Portfolio demonstrating clean, professional, brand-aligned email work.
Familiarity with construction or service-based business branding an asset.
...