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Hire Freelance Book Cover Designers

Whether or not we are judging a book by its cover, the book cover is the foremost point of interaction a prospective reader has with a book. Hence, the book cover design plays a very important role in the entire process of buying books. Book cover design is usually a combination of text and illustrations. A professional who designs the book cover is known as a book cover designer.

What Does a Book Cover Designer Do?

A book cover designer meets with the book’s author and understands what the author is looking for. He typically asks the author to prepare a design brief, which may include the title and concept of the book, the genre of the book, the book’s target audience, and the tone of the book i.e. whether it is informative or descriptive, reference book covers, book synopsis and visual elements that need to be incorporated. The book designer then signs an agreement or a contract with the author or the publishing house. He may then develop a few ideas, present them to the author/publisher and finalize one idea. Next, the cover of the book is designed, which may include graphics and photographs for the front cover and possibly the back cover and spine as well.

The book cover designs also include the design for the book in all formats – paperback and digital. A book cover design may also include extended design services such as social media graphics or a 3D mockup of the book. One can outsource the designing of their book cover to these freelancers or even acquire a pre-made generic freelance book cover design. There are many online freelance marketplaces where one can get book cover designs for hire, like Guru.

If you wish to hire a book cover designer, make sure your freelancer can:

  • Handle design and manage the routing of all jacket/cover mechanicals.

  • Handle design and corrections of book reprints as requested.

  • Design advertising and promotional material for marketing and publicity.

Qualifications of a Book Cover Designer

It is ideal for your freelancer to have the following skills:

  • Professional education in art or design

  • Solid knowledge of InDesign, Photoshop and Illustrator 

  • A keen eye for aesthetics and detail oriented

  • Ability to create original designs or recreate designs as per the client’s needs

  • Ability to research the market to know the book design trends

Benefits of a Freelance Book Cover Designer

Freelance book cover designers are ideal for outsourcing cover designs that need to be turned around in a short period of time. They work across genres and this adds to their creativity and imagination. They may also offer other services such as helping out with marketing and promotional material and this is why they can package their services.

Guru Tip:

SafePay provides payment protection on our online freelancing platform Guru. It is a shared account funded by the Employer before starting work. Once the SafePay is funded, Employers can feel secure that payment can be released once they are satisfied with the work.

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