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Analytics and BI Architect

Enterprise-level sales, marketing and analytics professional.
I've helped 100s of companies understand and leverage their sales and customer data to create competitive advantages and close revenue gaps. Preferred toolset is Power BI, but have also used Tableau, Domo, and Google Data Studio.
Can build anything from a simple report from a single set of data to a full-blown Power BI implementation, pro or premium capacity, with dataflows, automatic refresh cycles, RLS, etc.

Excel / Google Sheets work is also in the wheelhouse. Anything from simple formula work to data extraction, modeling, and DAX with Power Query / Power Pivot.

Also can help with Google Analytics set-up, goal setting, attribution modeling, integration with AdWords, social media, tag manager, and more.

Every need is different and specific, so I will work with you to determine what exactly are the highest priority business questions, and turn data into insights that move the needle quickly.

Skills & Expertise

AnalyticsData ExtractionData ModelingData VisualizationDigital AdvertisingExcelGoogle AnalyticsGoogle Data StudioGoogle FormsGoogle SheetsGoogle Tag ManagerHubSpot MarketingModelingPower AutomatePower BIPower QueryPredictive AnalyticsReports

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