Balanced scorecard is a strategic planning and management system created by David Kaplan and Robert Norton and coined in the early 1990s. It has become a standard by which successful companies run their businesses worldwide. The goal of the Balanced Scorecard is to articulate a vision, create a strategy to achieve that vision, and translate the strategy into action. Too often, strategy is something that business leaders create and then put a shelf. Successful strategy execution requires leaders to create a strategy map that has sustainable value then use that map to align what people within the organization are doing everyday with the important things that drive success. I am an expert in creating and implementing Balanced Scorecards. I believe in balancing financial and non-financial measures when planning for the future. I also believe in focusing on the things that predict future performance, rather than just looking back once it is too late to affect the results. I will attain a deep understanding of where you want to take your business and help you develop a comprehensive plan to get there.