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CRO - Conversion Rate Optimization

$20/hr Starting at $100

Do you know what I've found to be the biggest barrier to Google Ads success? It isn't usually the Google Ads account - it's the landing page. The solution? CRO, or Conversion Rate Optimization - the art and science of turning visitors into customers. With me, you get both - and really, you shouldn't be doing Google Ads without it. ============= 1. Google Analytics Customisation: Google Analytics isn't that help out of the box, I'll help you customize it to uncover hidden and profitable opportunities. 2. Google Tag Manager: GTM goes hand-in-hand with Google Analytics - I'll help you collect actionable quantitative data that feeds back into Google Analytics. 3. UX Audit: Discover the usability holes in your website where your users encounter friction. 4. User Testing: Get hugely insightful qualitative data from real users who record their interactions with your website (and perhaps a competitor or 2, so we can see which they prefer and why). From there, the entire conversion rate optimization process again - a virtuous cycle of data collection, hypothesis creation, and rigorous A/B testing, the result being more customers/clients for you, at a lower cost-per-acquisition than ever before. =============================== 1. Free Initial Consultation: We can talk about your current Google Ads account and/or your CRO needs. No obligation, let’s just chat. 2. Google Ads & CRO: The best Google Ads management in the world is pointless without a good place to send all that traffic. When we work together, you've got that side of the equation covered too - I'll help you analyze, split test and improve your website, which will help you across ALL your traffic channels, not just Google Ads. 3. Customized Data Studio Report: Check in at any time to see how your Google Ads account/CRO project is performing, in an easy-to-follow format that gets straight to the point. 4. Monthly Strategy Call: So everybody's on track and clear on your campaign road-map. We also provide 60 days of support after the job is done, without any extra charges.

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$20/hr Ongoing

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Do you know what I've found to be the biggest barrier to Google Ads success? It isn't usually the Google Ads account - it's the landing page. The solution? CRO, or Conversion Rate Optimization - the art and science of turning visitors into customers. With me, you get both - and really, you shouldn't be doing Google Ads without it. ============= 1. Google Analytics Customisation: Google Analytics isn't that help out of the box, I'll help you customize it to uncover hidden and profitable opportunities. 2. Google Tag Manager: GTM goes hand-in-hand with Google Analytics - I'll help you collect actionable quantitative data that feeds back into Google Analytics. 3. UX Audit: Discover the usability holes in your website where your users encounter friction. 4. User Testing: Get hugely insightful qualitative data from real users who record their interactions with your website (and perhaps a competitor or 2, so we can see which they prefer and why). From there, the entire conversion rate optimization process again - a virtuous cycle of data collection, hypothesis creation, and rigorous A/B testing, the result being more customers/clients for you, at a lower cost-per-acquisition than ever before. =============================== 1. Free Initial Consultation: We can talk about your current Google Ads account and/or your CRO needs. No obligation, let’s just chat. 2. Google Ads & CRO: The best Google Ads management in the world is pointless without a good place to send all that traffic. When we work together, you've got that side of the equation covered too - I'll help you analyze, split test and improve your website, which will help you across ALL your traffic channels, not just Google Ads. 3. Customized Data Studio Report: Check in at any time to see how your Google Ads account/CRO project is performing, in an easy-to-follow format that gets straight to the point. 4. Monthly Strategy Call: So everybody's on track and clear on your campaign road-map. We also provide 60 days of support after the job is done, without any extra charges.

Skills & Expertise

AccountingAdvertisingAnalyticsArtistCampaign PlanningData ManagementGoogleHelp DeskLanding Page DesignLayout DesignManagementProcess DesignQualitative ResearchQuantitative ResearchRecordingScienceSEOStrategyUsability EngineeringUser Experience Design (UX)Web Design

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