Services Offered:
1. Data Analysis Services - Data Analysis, Visualization Dashboard, Excel/PDF Report, Looker Studio or Power BI output
2. Digital Transformation Services - Digital Marketing Strategy & Marketing Campaign Management
About Me:
I am a seasoned Analytics, Business Intelligence, and Strategy Professional with over 20 years of global experience across India, the US, and the UK, and I hold a Permanent Residency (PR) visa for Australia.
My career has been defined by helping organizations unlock the power of data to drive growth, efficiency, and customer engagement. I bring a rare combination of technical depth and strategic acumen, having worked with leading global brands such as Accenture, JP Morgan, Procter & Gamble, Best Buy, GAP, Reliance Retail, Raymond, Lodha Group, and Fractal Analytics.
Starting my journey as a data analyst, I progressed through roles in consulting, marketing analytics, and strategy, ultimately leading enterprise-wide analytics and digital transformation initiatives. This breadth of experience enables me to deliver results at every level — from hands-on data exploration to board-level strategy.
Strengths & Skills:
• Enterprise Analytics & BI Leadership – Designing and leading large-scale data and analytics programs, from governance frameworks to advanced reporting and dashboards.
• AI/ML Applications – Experience applying predictive modelling, clustering, NLP, recommender systems, and Bayesian networks to solve business problems such as demand forecasting, personalization, and campaign optimization.
• Customer & Marketing Analytics – Expertise in sales funnel analysis, attribution modelling, loyalty analytics, and campaign ROI measurement to improve engagement and conversions.
• Data Storytelling & Visualization – Skilled in turning raw data into clear, actionable insights through dashboards, reports, and executive presentations.
• Tools & Platforms – SQL, Oracle, R, Python, Tableau, Power BI, SAP Business Objects, Informatica, Looker Studio, Excel, Google Analytics & Ads platform, Adobe Analytics, Mailchimp, and social media analytics platforms.
• End-to-End Project Ownership – Comfortable handling the full lifecycle of data-driven projects: gathering requirements, structuring data, cleansing, modelling, analysing, and delivering insights with impact.
• Collaboration & Leadership – Adept at guiding cross-functional teams, mentoring analysts, and aligning technical work with business goals.