1. Data Collection and Management
- Gathering data from various sources, including databases, APIs, and surveys.
- Ensuring data quality and integrity through cleaning and pre-processing.
2. Descriptive Analytics
- Analyzing historical data to identify trends and patterns.
- Creating reports and dashboards to visualize key metrics and performance indicators.
3. Predictive Analytics
- Utilizing statistical models and machine learning techniques to forecast future outcomes based on historical data.
- Implementing algorithms to predict customer behavior, sales trends, or market movements.
4. Prescriptive Analytics
- Providing recommendations based on data analysis to optimize decision-making processes.
- Using simulation and optimization techniques to suggest the best course of action.
5. Data Visualization
- Creating interactive dashboards and visual representations of data using tools like Python, SQL, Tableau, Power BI, Eviews, SPSS or Excel.
- Designing charts, graphs, and infographics to communicate insights effectively.
6. Business Intelligence (BI) Solutions
- Implementing BI tools that enable organizations to analyze data and make informed business decisions.
- Integrating various data sources into a unified system for comprehensive analysis.
7. Market Research Analysis
- Conducting analyses to understand market trends, customer preferences, and competitive landscapes.
- Utilizing surveys and focus groups to gather qualitative insights.
8. Social Media Analytics
- Analyzing social media data to gauge brand sentiment, engagement levels, and audience demographics.
- Monitoring social media campaigns' effectiveness through key performance indicators (KPIs).
9. Customer Analytics
- Segmenting customers based on behavior, preferences, and demographics to tailor marketing strategies.
- Analyzing customer feedback and interactions to enhance user experience.
10. Risk Analysis
- Assessing potential risks in business operations or financial investments through statistical modeling.
- Identifying vulnerabilities and developing strategies to mitigate risks.