I have experience working with marketing and business partners to define Key Performance Indicators, (KPIs), for new projects/enhancements. I will help you define the best analytics approach using Adobe Analytics Product Suite. I have experience creating processes for capture, storage, usage and tracking of online activity from multiple web sites. I will also ensure data integrity & documentation of tracking standards. I also will be able to generate reports and providing insights and recommendations based on data and provide guidance to develop tagging framework and provide QA support