Strategic Consulting - Guidance on overall marketing and digital strategy ​ Email Marketing - Email strategy (content, frequency, timing, creative) as well as deployment ​ Pay-per-click - Certified in Google Ads and Microsoft Advertising ​ Analytics - In-depth analysis of site data through Google Analytics (or other providers) ​ Social Media including Paid Social - Management of all social media accounts ​ Site Usability/Functionality Audits - Conversion rate improvement through guided customer browsing experience ​ Website Design and Development - Wireframes and management of creative and development resources ​ Digital Ad Campaign Management - Increase customer acquisition through demographically targeted ad campaigns ​ SEO - Recommendations to improve rankings within search engines ​ Marketplaces and Vertical Sites - Management of programs with Amazon, EBay, Etsy, etc. ​ Mobile - Mobile marketing and site design ​ Content - Search-engine friendly copy both on-site and for external marketing programs ​