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Digital Strategy, Analytics, M.S.

12+ years brand, digital, and performance marketing strategy & analytics at many of the world's best ad agencies, including Saatchi & Saatchi LA, Young & Rubicam (Y&R), and Digitas NYC. What I offer: A creative, "data first" approach to increasing your online leads and sales. I am new to guru.com but have over 800 hours worked on other platforms w with 5 star reviews at $150/hr rate. A few of the more well known brands I've worked on include: American Express, Citibank, Mercedes-Benz, Toyota, Procter & Gamble, and Jet Blue. I have a proven track history of delivering measureable results for Fortune 100 companies as well as for smaller enterprises and startups. My work has been the recipient of OMMA's Best Campaign Optimization award and Johnson & Johnson's eCRM efficacy award. Copywriting featured in the Richmond Show. 2015 Admap Prize Shortlist. TV spots shown in the Superbowl. I have been a speaker at Social Media Week and have spoken on a number of mobile marketing panels at OMMA. I am a graduate of the award winning VCU Masters degree program where I received a Masters degree in Mass Communication, with a concentration in strategy & brand planning. My passion is helping small and medium sized businesses grow and achieve their goals as efficiently as possible. My areas of specialty include: Web Analytics (Google Analytics & Google Tag Manager) *Customized Google Analytics/ Google Tag Manager implementations (enhanced ecommerce, cross domain tracking, CRM integration, custom dimensions/ metrics) Strategic Planning *Digital audits Drive Traffic (Paid Media Management) Convert Traffic (M

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$25/hr Ongoing

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12+ years brand, digital, and performance marketing strategy & analytics at many of the world's best ad agencies, including Saatchi & Saatchi LA, Young & Rubicam (Y&R), and Digitas NYC. What I offer: A creative, "data first" approach to increasing your online leads and sales. I am new to guru.com but have over 800 hours worked on other platforms w with 5 star reviews at $150/hr rate. A few of the more well known brands I've worked on include: American Express, Citibank, Mercedes-Benz, Toyota, Procter & Gamble, and Jet Blue. I have a proven track history of delivering measureable results for Fortune 100 companies as well as for smaller enterprises and startups. My work has been the recipient of OMMA's Best Campaign Optimization award and Johnson & Johnson's eCRM efficacy award. Copywriting featured in the Richmond Show. 2015 Admap Prize Shortlist. TV spots shown in the Superbowl. I have been a speaker at Social Media Week and have spoken on a number of mobile marketing panels at OMMA. I am a graduate of the award winning VCU Masters degree program where I received a Masters degree in Mass Communication, with a concentration in strategy & brand planning. My passion is helping small and medium sized businesses grow and achieve their goals as efficiently as possible. My areas of specialty include: Web Analytics (Google Analytics & Google Tag Manager) *Customized Google Analytics/ Google Tag Manager implementations (enhanced ecommerce, cross domain tracking, CRM integration, custom dimensions/ metrics) Strategic Planning *Digital audits Drive Traffic (Paid Media Management) Convert Traffic (M

Skills & Expertise

ClickFunnelsConversion OptimizationCSSDigital StrategyDirect Digital MarketingEmail MarketingFacebook AdsFunnelsGoogle AnalyticsGoogle Tag ManagerGrowth HackingHotjarHTMLJavaScriptMarketingOptimizelyPull Marketing

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