Digital Strategy & Optimization, UX, Analytics, Growth Hacking, M.S.
12+ years brand, digital, and performance marketing strategy & analytics at many of the world's best ad agencies, including Saatchi & Saatchi LA, Young & Rubicam (Y&R), and Digitas NYC.
What I offer: A creative, "data first" approach to increasing your online leads and sales.
A few of the more well known brands I've worked on include: American Express, Citibank, Mercedes-Benz, Toyota, Procter & Gamble, and Jet Blue. I have a proven track history of delivering measureable results for Fortune 100 companies as well as for smaller enterprises and startups.
My work has been the recipient of OMMA's Best Campaign Optimization award and Johnson & Johnson's eCRM efficacy award. Copywriting featured in the Richmond Show. 2015 Admap Prize Shortlist. TV spots shown in the Superbowl. I have been a speaker at Social Media Week and have spoken on a number of mobile marketing panels at OMMA.
I am a graduate of the award winning VCU Masters degree program where I received a Masters degree in Mass Communication, with a concentration in strategy & brand planning.
Current active certifications Include:
*Google Adwords Certification
*Google Analytics Certification
*Optimizely Platform Certification
To be negotiated