Find out which products are quietly bleeding your profit
Most D2C brands look profitable on the sales report and lose money in practice.
The gap hides in a handful of places nobody checks: SKUs that cost more to fulfill than they earn, shipping tiers that eat your margin, and discount habits that became permanent without anyone deciding that on purpose.
I run a full profitability and operational-risk audit on your actual order data and deliver a plain-English report showing exactly where the money is leaking and what to do about it.
What this diagnostic uncovers
- Profit concentration — Which products actually drive your bottom line (often a small handful, not your top revenue sellers).
- Zombie SKUs — Products draining warehouse and support time while contributing almost nothing to revenue or profit.
- Revenue traps — Items that look like winners by sales volume but are quietly losing money on every order.
- Shipping risk — Which delivery methods are costing you in late deliveries, refunds, or poor customer experience.
- Discount dependency — Whether your discounting is a lever or has become your default price.
Example finding from a past audit
In one dataset containing 180,000+ orders:
- Just 8 products drove 84.5% of total profit.
- 28 zombie SKUs consumed significant operational resources for almost no return.
- One shipping method failed to arrive on time 100% of the time.
What you get
1. A clean, client-facing PDF report (not a raw data dump).
2. A ranked list of findings by dollar impact.
3. A short set of concrete next steps with no generic advice.
Process
1. Data access
You share a read-only export or database access. No admin permissions required.
2. Analysis
I build the profitability model and run the audit.
3. Delivery
You receive the report along with a walkthrough call to discuss the findings.
Turnaround: Typically 7–10 business days, depending on data size.
See the full methodology and a real project write-up on my Website and GitHub.GitHub