Why use animation for advertising? Animation beats "Live" any-day! Dealing with actors and models can require money, a lot of management, rescheduling, and problem solving. In addition, they can have expensive conditions and demands which can get in the way of the advertisement's concept. The clients might need to reshape their ideas to fit the actors' models' image considerations. Animated characters have the additional benefit of being make-believe, of stimulating your imagination and creating long lasting impressions. Effects and environments that would otherwise be near impossible to create in reality, can be achieved through animation. Any idea can become reality by combining lifelike environments, fascinating visuals, and amazing concepts. Finally, contrary to popular belief, animated ads costs less than real ads if dealing directly with the animation company.