At Infinity Designs we believe that Corporate Identity and Branding are integral to a successful business. Having a strong, consistent identity and message throughout your business is the first step to building a trusting rapport with your clientele. All of your online and soft-copy content as well as the offline printed marketing materials (from business cards, promotional items, brochures and handouts to web advertisements and event branding) should be designed with a clear and consistent message. Consistency connotes dependability and being a reliable business is essential to developing an emotional connection with your target audience.