Working on optimizing websites specifically to bring relevant traffic to your website. Using the SEO rules and white hat techniques to improve your search rankings and get your website found on Google/Bing. • Indexing pages, page title, image alt tags, body text placed with relevant long-tail keywords in the initial stages of the process. • Working with links to drive online traffic through trusted websites and linking to your site will effectively improve rankings. Creating internal links, sitemaps, robot.txt, redirects, etc will improve search engines crawl your website. • Structuring website as per schema.org to create markups and testing crawlability. • Keyword Research using tools from Moz, Google Webmasters, Wordstream, and others. As SEO is an ongoing process, it is necessary to have site rank well to get noticed and reach out to your wider audience while continuously growing your business.