As a Social Media Executive, I specialize in managing and growing digital presence for creative projects and brands, particularly within the entertainment industry. I develop platform-specific strategies, create engaging content, and handle end-to-end social media campaigns that drive visibility and audience interaction. My role also includes coordinating with production teams, media outlets, and influencers to support promotional activities, press coverage, and online buzz around releases. With a strong focus on storytelling, trend analysis, and audience engagement, I ensure each campaign builds momentum and connects authentically with its target audience.