I support all stages of social media marketing and advertising, from channel-based audience research to creation of an editorial calendar that supports your marketing goals. - Strategy support - Audience research - Editorial calendar creation - Website updates including pixel installation or og image adjustment - Website content including blog posts or landing pages - Graphics, GIF, or video creation - Social media post writing - Social media scheduling (including approvals process if desired) - Creation of tracking links - Analytics and insight reporting - A/B testing - Custom audience creation for social media advertising - Custom conversion goal creation for social media advertising