As an experienced strategic marketing consultant, I partner with established companies and growing businesses to turn fragmented marketing efforts into clear, predictable drivers of revenue and sustainable growth—without the expense or overhead of a full in-house team or the unpredictability of traditional agencies.
With over 15 years of expertise across the evolution of digital marketing—from early social and content strategies to today’s AI-accelerated, privacy-first landscape—I provide high-level guidance that delivers clarity, alignment, and measurable impact where many initiatives stall.
My approach focuses on building robust marketing systems rather than isolated tactics. This includes comprehensive growth strategy and revenue architecture (audits, KPI-aligned playbooks, customer journey mapping, and scalable engines); optimized multichannel performance (paid, organic search, email, social, and emerging platforms, powered by first-party data, smart AI testing, and efficient CAC/LTV improvements); sharp brand positioning and narrative development (distinct messaging, authority-building content, and noise-cutting storytelling that shortens sales cycles); fractional CMO leadership (strategic oversight, team alignment, vendor management, and executive-level reporting); and rigorous experimentation frameworks (incrementality testing and data-backed decisions that prove real business lift beyond vanity metrics).
Clients typically see meaningful results within 6–12 months: 25–60% more efficient customer acquisition, 2–4× better returns on key channels, 30–80% faster campaign and execution velocity, and stronger brand authority with organic growth lift.
I work with ambitious B2B and B2C brands across industries that are serious about scalable, long-term success. Engagements are flexible—focused project sprints, quarterly retainers, or ongoing fractional partnership—tailored to your needs.
If your marketing feels active yet disconnected from revenue goals, let’s build a smarter, more effective growth engine together.
Ready to get started? Let's talk.