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Skills

  • Marketing
  • Director
  • Leadership
  • SEO
  • Shopify
  • Social Media
  • Startup Consulting
  • Web Development
  • Account Management
  • Ad Posting
  • Advertising Management
  • Amazon Advertising
  • Back End Development
  • Brand Management
  • Business Consulting

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Services

  • Brand & Business Strategy Consulting

    $50/hr Starting at $50 Ongoing

    Dedicated Resource

    If your brand lacks clarity, your business will lack momentum. I help founders, startups, and growth-stage businesses define who they are, what they stand for, and how to win — with clear, actionable...

    Account ManagementAdvertising ManagementBrand ManagementBusiness StrategyClient Management

  • Fractional CMO/CDO Services

    $100/hr Starting at $100 Ongoing

    Dedicated Resource

    Looking for strategic leadership without the overhead of a full-time hire? As your Fractional Chief Marketing Officer (CMO) or Chief Digital Officer (CDO), I step in as a senior partner — bringing structure,...

    Business ConsultingBusiness ServicesDirectorLeadershipMarketing

  • Website & E-commerce Strategy Consulting

    $30/hr Starting at $1K Ongoing

    Dedicated Resource

    A website isn’t just your digital front — it’s your most powerful business asset. I help brands, founders, and online businesses plan, structure, and build websites and e-commerce platforms that not only...

    Back End DevelopmentContent Management SystemsCreative DirectionE CommerceFront End Development

  • Digital Marketing Strategy

    $50/hr Starting at $50 Ongoing

    Dedicated Resource

    I help brands cut through digital clutter with sharp, platform-agnostic strategy. Whether you’re struggling with stagnant SEO traffic, inconsistent social media presence, or underperforming paid campaigns...

    Ad PostingAmazon AdvertisingContent MarketingCreative DirectionDigital Marketing

  • Agency Ops & Delivery Systems

    $100/hr Starting at $100 Ongoing

    Dedicated Resource

    I help creative, digital, and marketing agencies fix what’s broken behind the scenes — from messy delivery pipelines and unclear roles to inefficient team structures and missing SOPs. This is not a one-size-fits-all...

    Creative DirectionDigital MappingLeadershipMarketingOperations Management

About

My one-line brief is simple - I am an outsider who works like an insider!

My one-line brief is simple — I am an outsider who works like an insider.

I’m Madhusudan (Maddy), with 20+ years in digital, leading projects for brands across e-commerce, tech, healthcare, real estate, and more. I’ve built and scaled delivery engines at leading agencies (22feet Tribal Worldwide, KRDS, Webenza, Happy Creatives) and executed 100+ projects covering websites, SEO, and digital growth campaigns.

Here’s how I’m different from most options you’ll find on Upwork:

Not just a freelancer — you’re not left chasing one developer or SEO exec.

Not a high-cost agency — you won’t pay for layers of overhead and fancy decks.

Instead, you get me as your project lead + my extended team for execution.

✅ WordPress website revamp & new builds (fast, responsive, optimized)
✅ Ongoing website maintenance & performance tuning
✅ SEO strategy + execution (technical SEO, on-page, content, link building)
✅ End-to-end project management with clear timelines & reporting

If you’re a founder, CXO, or business leader who wants digital done right — without the headaches of managing multiple freelancers or overspending on agencies — I’m the middle ground you’re looking for.

Let’s build something that works, grows, and lasts.

Work Terms

Preferred communication in Guru. Turn around or reply max time 1 hours during IST working hours