Driving ROI through data-driven PPC, SEO, and full-funnel digital marketing

I am a Senior Digital Marketing Specialist with more than a decade of experience helping businesses grow through performance-driven marketing strategies. My background spans PPC campaign management, SEO, SMS automation, CRO, and analytics, with a proven ability to deliver measurable results for clients across eCommerce, services, and nonprofit sectors.

I’ve successfully managed over $1.5M in ad spend, achieving up to 9.3x ROAS for clients, and developed multi-channel strategies that have increased traffic and conversions by more than 300%. My expertise includes Google Ads, Meta Ads, LinkedIn Ads, Google Analytics 4, Looker Studio, and HubSpot, among other leading marketing tools.

What sets me apart is my data-driven approach and full-funnel perspective. I don’t just focus on clicks — I align paid traffic, SEO, SMS, and automation to create a seamless customer journey that drives real business outcomes. I’m also passionate about mentoring and leadership, having trained junior marketers and led internal projects to improve reporting and efficiency.

My goal with every project is simple: to help businesses scale profitably, improve attribution, and maximize ROI with clear, transparent reporting. If you’re looking for a marketer who understands both strategy and execution — and who will treat your budget like their own — I’d love to partner with you.

Work Terms

Hours of Operation: Monday–Friday, 9 AM – 5 PM EST (flexible for urgent client needs).

Payment Terms: Project-based or hourly, with clear milestones and transparent reporting.

Communication Style: I believe in proactive communication and quick response times. I typically provide updates, project management tools, or video calls, depending on client preference.

Collaboration: I take a partnership approach, working closely with clients to understand goals, validate performance data, and make strategic recommendations that drive growth.