Seasoned Digital Marketing Strategist | 15+ Years Specializing in Media Buying, Native Advertising, E-commerce, and Dating Platforms
With over 15 years of experience in Internet marketing and online business, I've honed my expertise in traffic acquisition, retention, and monetization strategies, approaching each challenge with a strategic and analytical mindset. My proficiency in media buying spans major PPC and native advertising networks like Taboola, Outbrain, Google Display Network (GDN), MediaGo, Revcontent, etc., and CPM dating traffic platforms such as TrafficStars, TrafficJunky, and ExoClick. I excel in analyzing campaign performance, tracking expenditures, identifying new channels for optimal results, ensuring efficient allocation of advertising budgets, and providing comprehensive monthly reports.
My core skills in marketing development and strategy have been refined through hands-on experience, making me a confident communicator, adept negotiator, and decisive decision-maker. I thrive in high-pressure business environments, viewing challenges as opportunities for growth.
Career Journey:
- Native Media Buyer at Bro-Media.net (06/2020 - 05/2024)
- Actively engaged in Google AdSense arbitrage since 2020, focusing on content marketing.
- From January to April 2020, as a Facebook Media Buyer and Data Analyst at THATLifestyleNinja LLC (officialkevindavid.com), I crafted campaigns, acquired Facebook traffic, and analyzed data for various products and programs such as the Marketing Agency Program 'MAP', Amazon FBA software, and e-commerce courses.
- Digital Marketing Manager at Leverage Marketing OU (09 - 12/2019), efficiently managing ad spending, maximizing advertising budget effectiveness, and executing campaigns across multiple push ad networks.
- Facebook Media Buyer at Octik LLC (01 - 09/2019), leading campaign creation, Facebook traffic acquisition, and data analysis to ensure profitability for multiple e-commerce platforms.
My diverse roles in media buying, including push traffic, e-commerce, and dating, have been continuous and dynamic. Since January 2018, I've immersed myself in Shopify DropShipping, fueling my passion for e-commerce. I also had a brief but impactful tenure at ValnetInc in the summer of 2018 as a Facebook media buyer. Before this, from January 2014 to December 2017, I served as an Online Marketing Coordinator & Dating Media Buyer at First Beat Media, accumulating invaluable experience in the digital marketing landscape.
References: Available upon request.
I`m a dynamic professional committed to continuous learning and innovation in digital marketing. Let's connect and explore how we can collaborate for success in the digital realm.
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