Creative Digital Marketing Strategist
My role has been to implement digital marketing- social media strategy, content creation, design brief of social media graphics, daily maintenance, analytics tracking and email marketing. I have been extensively involved in implementing and managing marketing automation which includes leads management and email automation to a great extent. I've also been doing lot of web pages design revamp briefing to increase engagement rate and reduce bounce rate of website.
In addition, I have written blogs and manage content efficiently on CMS platforms like WordPress.
Prior to working, I graduated from Amity University with Bachelors in Journalism and Mass Communication. Later I completed my MBA - Master in Business Administration with specialization in Marketing & Advertising. Later on the job I got successfully certified in Digital Marketing Masters Course from Digital Vidya Asia's leading Digital marketing training company.