Expert Advertising Partner, Registered Graphic Designer
Andrew Reutsky is a performance-focused, award-winning creative who specializes in effective advertising. A Harvard student of Business and former Art Director for some of the world's biggest brands, he now delivers highly-persuasive advertising to multinationals and independents that:
• Convert qualified high-intent shoppers into traffic,
• Lift lead quality while reducing customer acquisition cost through lower CPL,
• Increase advertising ROI by enabling accelerated inventory turnover.
Born into a family of doctors in Siberia, Andrew discovered Photoshop at the age of 10, sparking a lifelong passion for design. Two weeks after turning 18, he moved solo to Toronto to study advertising. Upon graduation, the prestigious Communication Arts magazine named him as one of the 15 most promising young creatives in the world.
This led to his dream role as an Art Director at Leo Burnett, one of the world's top ad agencies; yet, he has never stopped being a student. Today, while pursuing a world-class business degree at Harvard, Andrew applies cutting-edge research to real-world challenges, transforming complex purchasing journeys into effective advertising strategies as a freelance consultant.
During his career, Andrew has collaborated with numerous Fortune 500 companies, as well as local businesses across a range of industries, specializing in automotive retail. His expertise lies in creating digital, always-on omnichannel advertising campaigns that deliver accountable results. These results have earned Andrew national and international recognition, featuring him in the industry's leading publications.
To optimize his clients' sales, Andrew has helped:
• Create GMC's most successful social campaign ever, delivering 19 million organic views and over 10,000 landing page visits within a month,
• Transform Cadillac into Instagram's best-performing Canadian luxury auto brand subsidiary within a year, in part through a superior understanding of the target audience,
• Launch sustainable shoes for Volvo to celebrate "World Car Free Day," generating buzz in seven countries and achieving an 80% lower-than-average cost per engagement.
Through this journey, Andrew has been committed to integrating creative excellence with operational efficiency through a superior understanding of business. In this pursuit, Andrew serves on the Industry Advisory Board at Humber College, enhancing employment prospects for promising creative graduates while staying ahead of industry developments. Acclaimed professionals describe Andrew as a reliable and respectful person with meticulous attention to detail who creates "powerfully persuasive advertising that looks fantastic."
→ View Andrew's portfolio or resume: reutskyandrew.com
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