I’m a marketing guru who advises entrepreneurs and marketers on how to simplify and streamline their marketing to improve lead generation and customer interactions for business growth.
My background in marketing is a varied one, always offering me the ability to step into a leadership role. I've worked in corporate marketing and sales support for over ten years, built a franchise to a top-performing territory and owned a marketing strategy and consulting firm helping business owners establish integrated marketing processes.
A few of my career highlights include:
•Marketing communications lead for the Arthur Andersen business consulting during the Enron Scandal and through the transfer of accounts to Hitachi Consulting
•Marketing Business Partner in the EDS Strategic Sales Center helping to close the largest deal (out of the SSC) in the amount of $1.3B
•Assisted EDS COO with research, communications, and presentations used during the purchase of Towers Perrin by EDS for $420m
•Built franchise territory to a top performing unit out of over 90 territories in North America
•Elected to president of the franchise counsel by my peers
•Marketing course creator, speaker and trainer
•Helped create a blog series resulting in $100K in warm leads in less than 90 days
•Used video to improve social media engagement for a paint distributor from a few hundred to over 5.8K viewers in a few days. This increased interest in use of the product, and distributors
I excel at setting marketing strategies and processes, along with KPIs and analytics to help not only measure, but learn from each campaign. I understand the alignment of marketing with sales and how to generate marketing qualified leads. I also ensure that marketing plans help support the overall business objectives. I am a leader, trainer and mentor, helping executives and teams improve their marketing so it generates leads and grows the business.
Work Terms
Hours are Monday - Friday from 8:00 am - 5:00 pm central time. Can make arrangements for calls outside of normal business hours upon request.
Initial and weekly meetings through video conference (Zoom). Other communications through email or phone.
All payment arrangements will be discussed in advance. Usually 50% upfront and 50% at time of delivery. For longer projects payment can be broke into monthly payments. Invoicing and payment thought PayPal.