The service for the campaign settings will include the following list of works:
1. Create a Google Adwords account (or consult a client about creating an account)
2. Create an account and implement a Google Analytics counter (or consult a client about creating an account and delegating access)
3. Set up data import from Google Adwords to Google Analytics
4. Set up tracking of advertising campaign basic goals
5. Create and set up basic Adwords remarketing lists
Work directly with Adwords account:
1. Account structure development
2. Create and set up Search Network campaigns, fill them with keywords and ads
3. Create and set up Display campaigns by agreed targeting, fill them with advertising materials
4. Create and set up remarketing campaigns on search network
5. Create and set up Display campaigns with remarketing
6. Set negative keywords lists at all levels
7. Set platforms lists for Display campaigns at all levels
8. Account tuning (additional advanced settings)
After we agree all settings with you, we will start the campaigns.
Setup stage is considered to be completed.
Further changes are made within monthly fee.
1. Analysis of advertising campaign goals achievement
2. Adjustment of negative keywords lists at all levels
3. Search Network and Display campaigns bids adjustment
4. Search ads adjustment
5. Writing new ads (within marketing monthly events, held by the client)
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