Why Is Your Online Digital Presence Important? We’re living in a world where people shop locally, eat locally and live locally. People are looking for products and services, like yours, in local areas. So it’s important for your business to be listed on popular local business directories and review sites, such as Trip Advisor and Yelp, to be discovered by the search engines and your customers. Managing Your Online Digital Presence Your business must be listed on a top US and UK review sites and local business directories, such as Trip Advisor and Yelp, if you want to have an edge over your competitors.. A business listing will include your name, address and phone number. You can add other pieces of information, such as photos, business descriptions, website etc to attract more attention and to stand out from the crowd. The more consistent your business information is across different reviews sites and local business directories, the more search engines will trust your business. Maintaining the correct business information across the web is vital for customers to find you and to also avoid confusion. The more relevant and accurate your business listing are on high value and authority citation sites, the better chance you have at ranking on page 1 of Google local results. The Business Reputation Power Listing Service If you’re not listed on top US and UK review sites and local business directories and also using most of their key features, this means you’re missing out on getting discovered by thousands of potential customers who are looking locally for products and services like yours. On the other hand, If you’re listed on them, and you haven’t fully optimised your business page, you might also be turning potential customers away because you have not made your business look attractive online. For help and for more information, please contact me.