As an experienced SEO Specialist, I leverage over 8 years of expertise to enhance your website's visibility on search engines. My approach includes comprehensive keyword research, on-page and off-page SEO strategies, and technical SEO audits. Utilising tools like Google Analytics, SEMrush, and Google Search Console, I identify and target high-value keywords, optimise site architecture, and build quality backlinks to boost your rankings. My unique differentiator is the ability to double website traffic and increase conversion rates by up to 80%, demonstrating a profound understanding of search engine algorithms and user experience optimisation.