I provide social media management consulting services for brands of all sizes including businesses in the healthcare industry, fitness industry, and art industry. From calendar to content creation to ads to a full marketing strategy, I know how to do it all and I have 8 years of experience in the field. 


Professional Experience:

Bigo Live:

• Creates and implements a comprehensive social media strategy across social accounts including Instagram, Twitter, TikTok, Discord, YouTube, and Facebook.
• Develops unique strategies and content for each social media platform while staying up-to-date on social media trends, algorithms, best practices, and news relevant to our audience.
• Tracks, analyzes, and reports on social media metrics, tying them into company KPIs, to successfully hit goals.
• Manages leads a team of five to create 3 original pieces of content per day for each social media channel.
• Fosters community by engaging with followers, nurturing influencer relationships, providing customer service, and managing the official Bigo Live Discord server.
• Tracks, analyzes, and reports on social media metrics, tying them into company KPIs, to successfully hit goals.
• Raised the engagement rate on each platform over 8% and gained over 10,000 followers on Instagram within two months.

Travels worldwide to manage teams and oversee live events such as GAME CHANGER, the first LGBTQ+ dating show aired on Bigo Live.

DeviantArt:

• Led social media strategy across all DeviantArt social channels and updated brand tone.
• Directs and performs in unique, innovative, and high-impact social video content to boost social platform engagement and successfully advertise new products.
• Fosters relationships with artists and brands on a global scale to formulate marketing campaigns.
• Utilizes knowledge of SMO and SEO to improve the reach of our social marketing.
• Creates, manages, and analyzes advertisements on Meta, Twitter, and Google to write, pitch, and modify current and future social advertising budgets.
• Works cross-department with all employees of DeviantArt to design community messaging.

TV Show:

• Developed and implemented social media strategies to supplement TV footage and be repurposed for digital ads.
• Managed and directed talent to create dynamic short-form videos from TikTok skits to post-competition interviews based on unscripted events that were happening live while filming the game show.
• Collaborated closely with the production team to stay updated on the show's progress, unscripted moments, and key highlights.
• Monitored social media platforms for trending topics, viral content, and audience reactions to maximize engagement opportunities.
• Managed social media accounts, scheduled posts, and responded to comments and messages promptly.
• Filmed behind-the-scenes footage for Instagram, Facebook, Twitter, and TikTok on a live set.