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Skills

  • Marketing
  • Marketing Automation
  • Salesforce
  • Customer Analysis
  • Lead Generation
  • Market Segmenting
  • Marketing Analytics
  • Analytics
  • Competitive Analysis
  • Data Collection
  • Data Management
  • Database Marketing
  • Marketing Management
  • Marketing Strategy
  • Account Management

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Services

  • Marketing Operations Strategy & Systems

    $110/hr Starting at $500 Ongoing

    Dedicated Resource

    I help B2B organizations streamline their marketing operations by aligning strategy, systems, and workflows. With 15+ years of experience in demand generation, CRM integration, and marketing analytics,...

    AnalyticsCompetitive AnalysisCustomer AnalysisDatabase MarketingLead Generation

  • CRM & Marketing Automation Consulting

    $110/hr Starting at $500 Ongoing

    Dedicated Resource

    I help organizations improve marketing performance by optimizing their CRM and automation platforms. With deep expertise in Salesforce, Marketo, Eloqua, and Power BI, I focus on building systems that...

    Account ManagementCampaign ManagementCRMLead GenerationMarketing

  • Marketing Analytics, Reporting

    $110/hr Starting at $500 Ongoing

    Dedicated Resource

    I help marketing teams turn data into decisions. With deep experience in Power BI, Qlik, and Salesforce dashboards, I specialize in building reporting structures that give clear, actionable insight into...

    AnalyticsCustomer AnalysisData CollectionData ManagementMarket Segmenting

  • Fractional Director of Marketing Operations

    $110/hr Starting at $0 3 months minimum

    Dedicated Resource

    Experienced marketing operations leader with over 15 years driving growth through data, process, and platform alignment. As a dedicated resource, I bring executive-level insight and hands-on expertise...

    Communications PlanningCompetitive AnalysisCustomer AnalysisData CollectionData Management

About

Fractional Marketing Ops Leader | CRM, Automation, Analytics & Demand Gen | Strategic + Hands-On Consultant

I’m a seasoned marketing operations and strategy leader with 15+ years of experience helping organizations improve campaign performance, streamline systems, and drive scalable growth.

My expertise spans demand generation, CRM and marketing automation, campaign analytics, and cross-functional team leadership. I specialize in working across marketing, sales, and IT to build systems that support smarter decisions and measurable impact.

Clients come to me when they need:
• CRM + automation audits and integration (Salesforce, Marketo, Eloqua)
• Campaign planning and optimization
• Executive dashboards and KPI reporting (Power BI, Qlik)
• Cross-functional alignment and operational roadmaps
• Fractional leadership or interim marketing operations oversight

Whether you're launching a new system, cleaning up processes, or need an experienced hand to guide ongoing strategy, I deliver fast, thoughtful support that adapts to your needs.

I’ve worked with global corporations, mid-sized businesses, and start-ups across healthcare, tech, education, and B2B services. I’m based in New York and available for remote contract or fractional roles.

Let’s connect and make your marketing operations work harder—for less effort.

Work Terms

I’m available for both project-based work and ongoing fractional roles. I typically support clients for 10–20 hours per week, but I’m flexible based on your needs and timelines.

All work is completed remotely unless otherwise agreed. I’m responsive, self-directed, and comfortable plugging into both structured teams and fast-moving environments.

Availability:
• Part-time, ongoing support (10–20 hrs/week)
• Fixed-scope projects
• Strategic consulting or hands-on execution

Tools/Platforms:
• Salesforce, Marketo, Eloqua
• Power BI, Qlik, Tableau
• Monday, Asana, Smartsheet
• Microsoft 365, Google Workspace, Zoom, Slack

Payment terms can be hourly or project-based. I prefer Guru's SafePay system for mutual clarity and security.

Let’s set clear goals, build strong systems, and get to work.