Conversion Rate Optimization (CRO) Expert | eCommerce & Website CRO | Web Design, A/B Testing, Email Funnels & UX Strategy
Hi, I’m Adnan Shoki — a Conversion Rate Optimization (CRO) specialist with 16+ years of experience helping businesses turn website visitors into paying customers. I work with eCommerce brands, digital businesses, and growth-focused teams to improve performance, increase conversions, and unlock more revenue without increasing ad spend.
My core strength lies in identifying hidden opportunities within your website, funnels, and marketing systems — then implementing data-backed improvements that deliver measurable results.
Whether you're running a Shopify store, a service-based website, or a custom-built platform, I can help you optimize for impact.
✅ What I Do Best
Conversion Rate Optimization (CRO)
➤ Comprehensive CRO audits & strategy
➤ A/B & multivariate testing
➤ Funnel analysis and optimization
➤ Behavior analytics using Hotjar, Clarity & GA4
➤ Landing page optimization & sales funnel tuning
eCommerce Growth Strategy
➤ Shopify, WooCommerce, and custom store optimization
➤ Product page redesign for conversions
➤ Checkout flow improvements & abandonment recovery
➤ Email marketing automation to drive LTV
Website Design & Development
➤ High-converting website & landing page design
➤ Responsive, fast-loading, user-focused UI/UX
➤ Performance optimization and code-level improvements
➤ WordPress, Webflow, Shopify & custom CMS builds
Email Marketing & Funnel Automation
➤ Email sequence setup for lead nurturing & sales
➤ Abandoned cart flows, welcome series, post-purchase journeys
➤ Tools: Klaviyo, Mailchimp, ActiveCampaign, ConvertKit
➤ Integration with websites and CRMs for automated workflows
👥 Who I Work With
❖ eCommerce brands aiming to boost conversions and revenue
❖ Digital businesses looking to optimize their online presence
❖ Agencies needing a reliable CRO and funnel expert
❖ Startups and scale-ups looking for long-term growth partners
🚀 What Sets Me Apart
I go beyond surface-level tweaks. My approach is rooted in user behavior, testing, and continuous improvement. Every recommendation is backed by data and designed to improve ROI. I'm not just here to make things look better — I'm here to make them work better.
I combine business strategy, UX design, performance marketing, and technical understanding to deliver solutions that align with your goals.
You’ll get a partner who’s proactive, data-driven, and focused on real business outcomes.
🧰 Tools & Platforms I Use
✦ GA4, Hotjar, Clarity, Tag Manager
✦ Shopify, WooCommerce, WordPress, Webflow
✦ Klaviyo, Mailchimp, ActiveCampaign, HubSpot
✦ Figma, Adobe XD
✦ Zapier, Zoho CRM, HubSpot
✦ HTML/CSS/JS (for collaboration with developers)
🔎 Let’s Talk
If you're ready to optimize, grow, and build systems that actually convert — I’d love to hear about your project. I offer free discovery calls and quick audits to get started.
📩 Send me a message today and let’s explore what’s possible