So what is a Lead? Let's start with the basics. A lead is a person who has indicated interest in your company's product or service by filling out a questionnaire or responding to a phone call. It can take on many forms. Lead generation is the process of attracting and converting strangers and prospects into those leads we just talked about. By showing an interest in your product/service, it's those strangers and prospects that are initiating the relationship with you- versus you, the company, initiating the relationship with them. This makes it easier and more natural for them to want to buy from you somewhere down the line. Essentially, a sale lead is generated through info collection (name & email). Client Testimonials: "As the owner of a record label, efficiency and quick response are paramount in our fast paced industry. Marketing Media Wizard has been my go to Digital Marketing Agency going on 2 years now and they’ve always executed flawlessly. It’s hard to know who to trust in this industry and that’s why I stick with JD Parkman and his team because I know JD will give me the blunt truth and not lead me wrong, even if it’s not what i want to hear. It’s what’s needed to build a competitive company and stay ahead of the. Trust, creativity, and cost efficiency is what they deliver every time." "JD has been managing my AdWords campaign and from day one we saw instant results with significantly lower cost per a click and an increase in clicks since day one. In addition to the results we have seen, JD has been a pleasure to work with and has been very responsive throughout the campaign." "Amazing Responsiveness and Work Ethics. Solution Oriented and very focused in helping clients reach their goals. I have been highly impressed by his great understanding about managing the client's requirements and delivering it on time. He is a pleasure to work with. HIGHLY RECOMMEND JD Parkman." “He is incredible. He can see the bigger picture and is able to communicate whether or not you are solving the right problem at the right time. He is as productive as a team of people like him because of this. A+” “JD Parkman is a rare talent with an infectious passion to over-deliver for his clients. This guy is a winner! Can't wait to line up and work with him again in the near future.” “Fantastic responsiveness and quality. JD went above and beyond in creating a Google Adwords campaign for my business. I plan to hire him again to continue developing online marketing campaigns for my current and future business.” “JD was an excellent person to work with. He was very timely in all of his work, is extremely knowledgeable, and truly cares about the people he works for. I have recommended him to my friends as well and he has also helped them. I would certainly hire him again.” - David Kosciusko