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How Community Marketing Professionals Can Help You

Community marketing is a strategy focused on retaining existing customers. It is referred to as the engagement of an audience for a conversation in an active point of view. There are two types of community marketing; they are organic marketing where the word of mouth is used to communicate with the audience without any help by the company and the sponsored community marketing which is facilitated by the company using events like investing in the community. Community marketing aims at connecting prospects to each other. It should connect customers with one another to improve satisfaction and the adoption of products and linkup existing customers with the company. Hiring a freelance community marketing expert can be done on Guru.

Community marketing experts uses tools such as RSS feeds, blog creation, internet forums, social networks, webcasts, podcasts and emails to create awareness regarding a brand. These professionals are able to utilize online strategy networking principles, community infrastructure, community governance and a public relations strategy. Using community management is beneficial in that it costs less than traditional marketing, grows loyalty, maintains authenticity, drives innovation and supports natural reinvention. Community managers are able to create content, manage social media platforms, customer relationship management, communications strategy development, and provide analytics & metrics to prove ROI. Community marketing managers are able to assist and can be found on Guru. Hire the professional you need in the location you want on Guru.com.

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