Leverage tools such as Adobe Illustrator for crisp and vibrant User interface designs. Designs that give concise and clear features of the Application and it's workflow pattern thus establishing priority and clarifying purpose and pathway for the user. User interfaces can detail and set the workflow by which your users access and use your services and property. It helps to leverage UI patterns to make user experience unambiguous . Simple clear direction can be instilled in design of menus, leaderboards, cardviews, galleries,tabs, etc to make it easy for users to begin and sustain use of your property in ways that maximize productivity. This is what one strives to accomplish when building a UI.....make it crisp and vibrant, and make it unambiguous and strive to give ready indication of workflow paths for achieving an outcome.